Executive Summary
Ostium is the onchain gateway to the world’s most liquid global markets.
It offers perpetual-instrument exposure to 75 trading pairs across Stocks, ETFs, Commodities, Indices, Forex, and Crypto, with up to 200x leverage, instant settlement in USDC, self-custody, and full transparency on every fill.
Objectives
Objectives and KPIs are designed around the project's engagement model and reward-driven growth strategy.
Awareness
Creating visibility among the right audiences and establishing consistent market presence.
Conversion
Converting attention into meaningful participation. This stage focuses on turning awareness into real awareness among the people who matter.
Retention
Keeping users around is where the value gets created. This phase focuses on building habits, relationships, and reasons for people to stay involved.
User Acquisition Strategy
Every activity from the execution plan, grouped by the phase it runs in.
Distribution Strategy
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A simple flow from reach to retention: connect with trading communities, motivate them with incentives, and drive sustained activity on Ostium.
Trading Communities
Onboard token-gated trading and Web3 communities to put Ostium in front of an active trader audience.
Incentives
Targeted campaigns and rewards that push traders toward account creation, deposits, and trades.
Ostium Activity
Convert participation into recurring trading volume and a sustained, engaged user base on Ostium.
Trading Community Distribution
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Onboard trading and token-gated Web3 communities through targeted acquisition campaign. CoConnect will manage the entire campaign flow end to end and coordinated to build awareness and convert traders into Ostium platform users.
- Identify and confirm trading & token-gated Web3 communities.
- Launch trader-focused campaigns encouraging account creation, USDC deposits, first trades, and recurring trading activity.
- Execute end-to-end campaigns with performance tracking, analytics, and continuous optimization
Case Studies
dYdX: Trader Acquisition & Retention Growth
Activated trading-native communities and converted engagement into on-platform activity, while strategic ecosystem partnerships amplified participation and trading volume.
NitroGraph: Testnet Launch & User Acquisition
Deployed NitroGraph's testnet and executed a phased onchain activation campaign that served as both a user acquisition funnel and a social growth engine, driving sustained participation across the ecosystem.
Outcome: Funded Accounts & Exclusive Badges
Built the campaign around funded accounts and badge activations, rewarding high-signal users and traders who had already proven meaningful on-chain activity.
Previous Campaigns by CoConnect
View our go-to-market case studies across DeFi, NFT, trading, and Web3 infrastructure. Real results from real campaigns, with on-chain proof where available.
CoConnect is a hybrid incubator and accelerator for on-chain teams. We combine strategic incubation with hands-on execution and embed alongside founders from early traction through post-TGE to drive user acquisition, liquidity, and ecosystem growth.
Our focus is building compounding growth systems that turn attention into actual usage, real builders, and users who stick around.